apple creative-assets: App Store Header and Search Results (PRODUCT_PAGE_HEADER_ASSET, APP_STORE_SEARCH_RESULTS_ASSET) through the App Asset Library: local size / alpha / video checks, upload once by MD5, select only approved assets, replace on a changed file; check / validate note, MCP tool, gallery and desktop Art row, docs, pitfall 75
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[All docs](README.md) · [README](../README.md)
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## Header and Search Results (App Store creative assets, iOS / iPadOS 27+)
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Since 5 Oct 2026 the App Store version page has a "Header and Search Results" tab next to "App Previews and
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Screenshots". Optional: without these assets the App Store uses in-app events, app previews and screenshots.
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- **Files** under the renders folder, per language: `<renders>/<lang>/creative/header.png` (3840 x 1646, 21:9),
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`search.png` (3:2, 1920 x 1280 up to 3840 x 2560), or one `universal.png` (5244 x 2950, 16:9) that fills either slot
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(also `<renders>/creative/universal.png` for every locale, or `apple.creativeAssets.universal`). JPEG / PNG without
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alpha. Videos instead: `header.mov|m4v|mp4` / `search.*`, 5-30 s, 30 or 60 fps, the same aspect ratio; search videos
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play muted. `apple.creativeAssets.header: false` / `search: false` skips a slot.
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- **Not rendered by `shots render`**: the scene templates are portrait device shots; make the wide art yourself (or from
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the feature graphic artwork at the larger size) and drop it in.
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- **Upload:** `storebound apple creative-assets --dry`, then without `--dry`. Files go into the app's Asset Library
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(API: `appAssetLibraryImages` / `appAssetLibraryVideos`, category `CREATIVE_ASSETS`); Apple reviews each asset, and
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only an approved one is selected for the slot (`appAssetLibraryPlacements`, `PRODUCT_PAGE_HEADER_ASSET` /
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`APP_STORE_SEARCH_RESULTS_ASSET`). Until then the run says "waiting for Apple's approval": re-run later. Same file
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(MD5) = nothing sent. MCP: `apple_creative_assets` (dry by default).
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- **Checks:** `storebound check` and `validate` print an info note when no locale has one.
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- **Play:** no such slot. The feature graphic (1024 x 500, `play images`) and the promo video (YouTube URL) are the
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closest equivalents.
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