storebound/docs/drafts/header-search-results-announcement.md

Draft: Header and Search Results support (not posted)

Release tweet

storebound now fills App Store Connect's new Header and Search Results: a 21:9 product page header and a 3:2 search results asset per language, image or video, checked locally, uploaded once, selected on the version and added to the draft review submission. You still press Submit. storebound apple creative-assets --dry

Announcement

App Store Header and Search Results, end to end

Since October 2026, App Store Connect has a Header and Search Results tab next to App Previews and Screenshots. On iOS and iPadOS 27 these assets show at the top of the product page and in search results.

storebound apple creative-assets handles the whole flow through the App Store Connect API:

• Checks before upload. Header 3840 x 1646 (21:9), search results 3:2 (1920 x 1280 up to 3840 x 2560), or one universal 5244 x 2950 PNG for both. No alpha. Videos run 5-30 s at 30 or 60 fps, and search videos play muted.
• Upserts into the Asset Library. Each file goes up once, matched by MD5. Re-runs send nothing. Archived copies are restored instead of uploaded again, and a file App Review rejected is never re-sent.
• Selects the assets on the version once they are processed, as the console's Browse Assets does. No waiting on an approval that only a submission can start.
• --add-for-review puts the new assets into the draft review submission, along with your first version or on their own after that. storebound never submits; Submit for Review stays your button.
• --verify reads every slot back without writing and fails if a slot does not show your local file.

Dry run by default over MCP (apple_creative_assets, apple_creative_assets_verify). Google Play has no such slot. The feature graphic and promo video are the closest match there.